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Far
EasTone Sponsors Ricky Martin's "Livin' La Vida Loca"
Concert
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| To celebrate reaching the 3 million valid customers milestone, Far
EasTone sponsored Ricky Martin's
"Livin' La Vida Loca" concert at Taipei
Municipal Stadium on October 11. |
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| Ricky Martin was made famous by his global hit "The Cup of
Life", which was also the theme song for the 1998 World Cup Football
Finals. He earned Best Latin Pop Singer at the 1999 Grammy
awards and was listed in the 2000 "Who's Who"
in Time Magazine. |
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| This is the first time Ricky Martin will perform as a superstar
in Asia. Asian interest in the concert has matched that in the rest
of the world, making Ricky Martin's Livin' La Vida Loca world concert
tour a hit worldwide even before it started. Because
of its devotion to its customers' mobile communications,
Far EasTone decided to take this special opportunity
to show its appreciation to its subscribers
and celebrate breaking the 3 million valid
customer mark by sponsoring the superstar's Latin Festival in Taipei. |
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| Far EasTone President Joseph O'Konek said: "Far EasTone sponsors
many activities and has been especially successful in creating programs
for young customers."Mr.O'Konek pointed out that Far EasTone's
younger customers enjoy the company's varied and personalized added-value
services, and they are heavy users of these services. For them, Far
EasTone specially designed the ＊147＃ e-coupon
service that enables subscribers to download e-coupons and earn discounts
on tickets for Ricky Martin's concert. |
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Taipei Municipal Stadium 台北市立體育場